Created by Chris Lauer in collaboration with the editors of Soundview Executive Book Summaries, this is one of two volumes in which readers are provided with the core concepts and most important insights of some of the most influential authors of books on management. There is a companion volume, The Marketing Gurus, created by Chris Murray, also in collaboration with the editors of Soundview Executive Book Summaries. The purpose of both volumes is to accommodate the needs, interests, and (yes) time constraints of executives who have more resources available than they are able to explore, and thus require guidance when determining which books to read. As with all other anthologies, there will always be quibbles with inclusions and omissions. (What about Blanchard, Charan, Collins, Covey, Deming, Drucker, Jennings, Kaplan and Norton, McGregor, Porter, Schumpeter, Taylor, and Womack? OK, but then who to leave out to make room for one or more of them?) Lauer and his associates decided to focus on specific works most of which are recently published and each representative of the "guru" who wrote it. I have no quarrel with any of their selections.
Lauer and his collaborators are to be commended on their brilliant use of a standard format that consists of basic components: a brief introduction to the given author or authors (e.g. Marshall Goldsmith and Mark Reiter's What Got You Here Won't Get You There), a table of contents for a representative book, "The Summary in Brief" followed by "What You'll Learn in This Summary," and then "The Complete Summary." What amazes me, frankly, is how much coverage is provided in a series of 15 chapters, each devoted to one or a combination of business thinkers; also, having already read and reviewed most of the exemplary books, I can attest to the fact that there was no effort to "dumb down" the material. Moreover, the length of each commentary is significant. For example, 15 pages to John C. Maxwell (Winning with People), 16 pages to Bill George with Peter Sims (True North), 17 pages to Bo Burlingham (Small Giants), and 18 pages to Kenichi Ohmae (The Next Global Stage). Obviously, these commentaries are necessarily incomplete but they are certainly not "thumb nails." There is more than enough information to help a busy executive to decide whether or not to seek additional sources, several of which are identified in the brief introductions.