Analysing Media Texts

by Marie Gillespie, Jason Toynbee

This book provides an engaging introduction to analysing media texts. Students learn how to do semiotic, genre and narrative analysis, content and discourse analysis, and engage with debates about the politics of representation. Each chapter provides readings and worked examples, from the classic 1959 film melodrama by Douglas Sirk, Imitation of Life, to contemporary television ads.

Genres: Philosophy, Academic

160 pages, Hardcover

First published May 1, 2006

Reviews

[aa · Rating 4 out of 5]

A decent introductory textbook to media theory

[Bethany Colclough · Rating 4 out of 5]

Enjoyed the chapter on the politics of representation.