The Startup Equation: A Visual Guidebook to Building Your Startup

by Steve Fisher, Ja-Nae Duane

Filled with infographics, visuals, and case studies—a vibrant, practical guide to creating a winning business model for any startup

The Startup Equation leads you step by step through the decisions and data to find your perfect startup model. You'll learn how to identify your “entrepreneurial type” and follow the book’s visual roadmap to building your own successful business plan for your unique dream. The book provides the blueprint for not only understanding the startup economy, but the challenges and opportunities for every type of new business.

Genres: Business, Nonfiction

533 pages, Kindle Edition

Published February 12, 2016

About the author

Steve Fisher is co-founder of the Revolution Factory, a global network that funds, builds, and launching new products. He is also co-founder of The Revolution Institute, a global nonprofit that promotes social good.

Reviews

[Darren · Rating 4 out of 5]

Certainly this is a different approach to a fairly common type of book: in essence it is nothing new. Yet another book showing you how to create, launch and develop a startup business and hopefully work towards world domination. Instead of acres of inspirational text, this book is pushing the informal, visual-led approach.

Does it work? It is one of those things you will either wildly love or it will leave you underwhelmed and disengaged because of its style. This reviewer felt more towards the latter emotion, even though the book itself is good and it does contain a lot of great information. It is by no way a “dog” of a book. There are lots of interviews with entrepreneurs who have been doing this stuff for a living, backed up with case studies, examples and a mass of guidance. This reviewer’s reticence perhaps is influenced just by the style and packaging since when reading it the visuals really got in the way and were incredibly jarring.

You do get a lot for your money. The book has the potential to influence, educate, inform and inspire. It is just, again, to labour the point, the style and packaging somehow took the edge of it for this reviewer. This is a deliberately short review. There is no point just replicating the table of contents. You get a good, comprehensive guide that would help you on the path to setting up a business. Of course, you still need ideas, energy, money and other practical help, but this is a good catalyst, an at-hand consulting companion and much more besides. Even with, for this reviewer, the unnecessary and quite annoying illustrations!

[Chien Chan · Rating 3 out of 5]

A well-designed book for startup. However, too much diverse content in the book. A recommendation on how to read this book is to choose a chapter (topic) that is most relevant to you at a time and read. The references from each chapter also help.

[Oussama Lakhsaissi · Rating 5 out of 5]

Love it, a must read

[Ananya Dugar · Rating 1 out of 5]

too much mass info with no analysis

[Saretta · Rating 3 out of 5]

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