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Rhetoric and Human Consciousness: A History

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Throughout history, the world's most brilliant thinkers have sought to discover and to enlighten others about important concepts at the forefront of human consciousness, including the search for truth, harmony, spirit, and the proper way to live. This richly detailed, well-researched, and balanced volume presents an in-depth investigation of rhetoric's usefulness throughout significant epochs-Greco-Roman, medieval, Renaissance, modern, existential, and postmodern-in a way that brings historical and contemporary figures alive for readers. Smith examines evolving definitions of rhetoric, from myth and display to persuasion and symbolic inducement, and demonstrates rhetoric's intersection with other disciplines such as political science, philosophy, and psychology. The second edition of this highly accessible work presents a deeper analysis of many topics, contains expanded material on Plato's and Cicero's approaches to rhetoric, examines Islam's impact on rhetorical theory, and extends the examination of female rhetorical figures by including female theorists of the 1700s. Study questions at the end of each chapter help readers synthesize, retain, and reflect on the information presented. A time line of events provides an opportunity to view historical facts and figures at a glance, and the comprehensive index and thorough bibliography serve as guides for further research.

472 pages, Paperback

First published August 1, 1997

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About the author

Librarian Note: There is more than one author by this name in the Goodreads database.

Craig R. Smith is the director emeritus of the Center for First Amendment Studies at California State University, Long Beach, where he taught for twenty-seven years. He has served as a political speechwriter for President Gerald Ford, campaign manager for Senator Bob Packwood, and as a consultant to George Bush's presidential campaign.

In 2010 he received the Douglas W. Ehninger Distinguished Rhetorical Scholar Award from the National Communication Association for his contributions to rhetorical theory.

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Displaying 1 - 5 of 5 reviews
Profile Image for Kristi  Siegel.
199 reviews608 followers
January 4, 2010
Ta da! I'm not teaching this course any more, so I'll never have to use this crushingly boring text again. ...And it's not as though I didn't try to find something more interesting. However, texts that provide an overview of rhetorical theory are difficult to find. Here, what Smith accomplishes in breadth he undoes in depth. Too often, particularly with theorists who warrant more explanation, Smith's commentary is scant (two pages on Derrida, two or three pages on Foucault, perhaps one or two pages on Baudrillard, etc.) and he often drops in critical terms without providing any context or definition. I was honest. I told my students this was an unfortunate text, but the best - after looking at dozens - that I could find.

However, Smith's students fare worse. I saw his online syllabus, and the course must be hell on wheels. Every day featured quizzes, exercises, and other busy work. Rhetoric is the art of persuasion. We use and are assaulted by rhetoric every day. There should be fascinating books on rhetorical theory. Where in the hell are they?

As a further insult, there was a new edition in 2009, and the old edition was unavailable. The only changes were the addition of a few contemporary names - Obama here, Palin there. Otherwise, it was the same dull text, squashed into an edition 60 pages shorter with a microscopic font.
Profile Image for Luke.
351 reviews10 followers
October 27, 2015
This is probably a good reference book for those interested in the history of Western rhetorical theory, but I read it for a class I abhorred, so my remembrance of its contents is colored by my hatred.
14 reviews1 follower
February 18, 2014
Smith makes Rhetoric fun, not that it wasn't always fun. But he makes it less intimidating. I had a class to supplement to the material to make it easier to understand, and I don't normally add textbooks to my 'read' list, but this is a textbook that I kept, and plan to keep for a long time, and not only because I'd only get $.60 for selling it back. Rhetoric combines psychology, history, English, and philosophy all into one, and Smith does a great job of portraying that. The only thing he didn't do, which I get because otherwise it would make it several thousand pages long and no one would ever read it, was go into detail about the rhetoricians, their work, and really describing their contributions. Most of the rhetoricians had one paragraph to a few pages. That being said, it's an excellent introduction into the world of rhetoric.

**special note about edition, the picture that I'm commenting on does NOT match my edition. I have the brown edition (whatever that one is, and I'm too lazy to check) so if there are differences between what I said and the edition here, sorry.
181 reviews33 followers
May 11, 2014
Just okay. Somewhat dry and boring. Some thinkers were given shorter treatments than I would have liked.
Displaying 1 - 5 of 5 reviews

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