If you like psychology, you'll love this collection of classic insights from the golden age of the discipline when the doctrine of inquiry was quite simply, if it's interesting; study it and then write about it.
In this volume you'll learn about mind reading, Gestalt psychology, Sigmund Freud, the psychology of football, the power of music and the inspirational Helen Keller.
Written by people who shared an unquenchable curiosity to gain a deeper understanding of human behavior, the timeless psychology series is perfect for psychology enthusiasts looking for something thoroughly engaging to read and ponder.
David Abbott (born ca. 1938) is a British advertising executive who founded Abbott Mead Vickers BBDO.
Abbott started as a copywriter at Mather & Crowther and then at DDB, London. In 1966, he was sent to their New York office, then returned to London as a director.
In 1971, he founded French Gold Abbott. In 1978, he founded Abbott Mead Vickers (AMV), handling clients including Volvo, Sainsbury's, Ikea, Chivas Regal, The Economist, Yellow Pages, and the RSPCA.In 1991, BBDO acquired a stake in AMV and appended their name.
The One Club for Art and Copy inducted Abbott into its Creative Hall of Fame in 2001. His first novel, The Upright Piano Player, was published in 2010 by MacLehose Press. He is married with four children and eight grandchildren.