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The Business of Digital Publishing: An Introduction to the Digital Book and Journal Industries
Responding to the growth of digital products and the commercial imperative to build new digital businesses, The Business of Digital Publishing offers a comprehensive introduction to the development of digital products in the book and journal industries.
This textbook provides background to the main technological development that have influenced the growth of digital publishing, introducing students to the key terms and concepts that make digital publishing possible.
Exploring four key publishing professional reference, academic, education and consumer, this book explains the context for the digital developments in each area and looks at the growth of new business models and the future challenges faced by each sector.
It also addresses the key issues that face the industry as a whole, outlining current debates, such as pricing and copyright, and exploring their impact on the industry through relevant case studies.
The Business of Digital Publishing is an invaluable resource for any publishing student looking for a starting point from which to explore the world of digital publishing.
This textbook provides background to the main technological development that have influenced the growth of digital publishing, introducing students to the key terms and concepts that make digital publishing possible.
Exploring four key publishing professional reference, academic, education and consumer, this book explains the context for the digital developments in each area and looks at the growth of new business models and the future challenges faced by each sector.
It also addresses the key issues that face the industry as a whole, outlining current debates, such as pricing and copyright, and exploring their impact on the industry through relevant case studies.
The Business of Digital Publishing is an invaluable resource for any publishing student looking for a starting point from which to explore the world of digital publishing.
- GenresNonfiction
210 pages, Kindle Edition
First published January 1, 2013
7 people are currently reading
29 people want to read
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Displaying 1 - 5 of 5 reviews
February 18, 2018
I teach the Fundamentals of Digital Publishing class for Austin Community College. I always recommend this book to my students as a resource.
June 12, 2019
Súper interesting, helpful and insightful... I get the feeling it's gonna be quoted on my dissertation a thousand times.
If you're interested at all on digital publishing, this is the best book out there.
If you're interested at all on digital publishing, this is the best book out there.
January 15, 2019
4. Originalmente publicado como manual, es una buena lección de cómo ha cambiado la edición.
May 10, 2020
Esperaba más de un libro de esta naturaleza, y más aún si está dentro de la excelente colección Libros sobre Libros. El negocio de la edición digital es un libro con una fecha de caducidad muy corta, por su propia naturaleza, aunque los principios en él expuestos pueden sobrevivir en el tiempo. La discusión, por último, sobre la supremacía del libro digital sobre el libro impreso adquirirá otro significado en el contexto de pandemia y cambio de parámetros que acaba de empezar en marzo del 2020.
August 19, 2014
too little insights and too much ramblings
Displaying 1 - 5 of 5 reviews