Macroeconomics: A Contemporary Introduction (with InfoTrac)

by William A. McEachern

This very successful textbook is distinguished by a superior writing style that draws upon common student experiences to introduce economic concepts, making economic theory more accessible and interesting. "Case Studies" and numerous examples take advantage of students' intuitive knowledge of economics, building upon real-life situations. A streamlined design places pedagogy and illustrations directly within the flow of the text, making them less distracting and more useful for students. A fully integrated program of technology enhancements sets this text apart by pairing the book with numerous online multimedia learning tools that have been developed to help the text better serve a wide range of learning styles. The text uniquely integrates classroom use of The Wall Street Journal by including a complimentary student subscription offer, as well as in-text pedagogy to help students learn to analyze the latest economic events as reported in the Journal.

Genres: Nonfiction, Economics

Paperback

First published June 1, 1988

About the author

William A. McEachern is Professor of Economics at the University of Connecticut. Since 1973 he has taught principles of economics and in 1980 developed a series of annual workshops for teaching assistants. He has given teaching workshops around the country and is the author of Economics: A Contemporary Introduction, best-selling principles of economics textbook.

Professor McEachern earned an undergraduate degree cum laude in the honors program from Holy Cross College and an M.A. and a Ph.D. from the University of Virginia. He has authored several books and monographs in public finance, public policy, and industrial organization. His research has appeared in edited volumes as well as journals such as Economic Inquiry, National Tax Journal, Southern Economic Journal, Journal of Industrial Economics, Kyklos, Quarterly Review of Economics and Business, Challenge, and Public Choice.