Microblogging and Lifestreaming in Libraries (The Tech Set) by Robin M. Hastings

by Robin M. Hastings

Microblogging and lifestreaming applications like Twitter, Tumblr, and FriendFeed are all around you and your users in everyday life. Robin M. Hastings presents a practical primer to help any library transform these cutting-edge, budget-friendly services into highly effective professional tools.Written specifically for LIS professionals, Hastings' start-to-finish guide explores the ins and outs of the most popular microblogging applications, and covers everything from selection to implementation to evaluation. You'll find easy-to-follow technical tips for setting up feeds, linking to other sites and services, and searching, as well as best practices for community building, marketing, and promotion. Foreword - Ellyssa Kroski1. Microblogging and Lifestreaming Basics2. Planning3. Implementation4. Marketing5. Best Practices6. Measures of Success7. References and Recommended Resources

Genres: Nonfiction

Paperback

First published March 1, 2010