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Multiple Signatures: On Designers, Authors, Readers and Users
In the tradition of John Berger’s Ways of Seeing, Michael Rock, principal and founder of 2x4 Design in New York, explores the history and development of twenty-first-century visual and design culture. This book presents a thoughtful and witty exploration of graphic design today produced by Michael Rock of 2x4, the powerhouse creative firm that partners with some of the mos ...more
Paperback, 400 pages
Published May 14th 2013 by Rizzoli
(first published April 16th 2013)
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(3.75 stars) With this book, 2x4's MIchael Rock cements himself as one of the best design writers, thinkers, and makers out there. Much like 2x4's work, his writing is smart, insightful, and intellectually challenging, free of academic pretense. Unfortunately, this type of showboat posturing does come to the fore when Rock cedes the stage to other writers, who do their best to out-overanalyze each other in writing about 2x4's design output. 2x4's work is that rare combination of the intelligent ...more
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