Decision Analysis for Management Judgment

by Paul Goodwin, George Wright

In an increasingly complex world, decision analysis plays a key role in helping managers gain a greater understanding of the situations they face. This updated classic offers unrivalled coverage of the problems associated with unaided managerial decision making and the methods designed to overcome them, all presented and explained in a clear, straightforward manner. The Third Edition is extensively updated and reflects new developments such as 'fast and frugal heuristics' and "structured risk management". A new website will offer links, additional exercises and case studies, and downloadable Excel spreadsheets.

Genres: Business, Nonfiction

477 pages, Paperback

First published August 1, 1991

About the author

Various authors

Reviews

[Lynn]

Textbook for LDSP 5130

[Michael Finocchiaro]

This is a pretty good book for aiding in making business decisions. It presents a methodology for measuring advantages and inconveniences and analyzing data. I have not read other management style books on this particular topic, so I don't know how it measures up. I just know that for me, it was relevant and helpful.

[Lisa]

Great book! Had the beginning on how we as humans make decisions and why we make the choices and estimates we do. Good intro to Monte Carlo simulation and parametric estimating. I find that it has really opened my perception towards decision making.

[Emir Tarhan]

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