Advertising Headlines That Make You Rich: Create Winning Ads, Web Pages, Sales Letters and More

by David Garfinkel

IN MARKETING What is the main difference between ""pathetic"" and ""profitable?"" A compelling advertising headline. Veteran marketers and entrepreneurs alike know a powerful headline is the most important factor for putting more money in your pocket. Whether it's a website, Yellow Pages ad, sales letter, postcard, marketing brochure, or newspaper or magazine ad, the right advertising headline attracts, persuades, and retains the most loyal and valuable customers. It's true, a great headline makes all the difference. It’s been proven over and over that just by changing a headline, one can increase an ad's profitability by two, three, even five times. Advertising Headlines that Make You Rich is the world's #1 resource for quickly and easily creating powerful advertising headlines that are a perfect fit for readers’ businesses―the kind of headlines that produce record-breaking sales results. David Garfinkel, copywriting expert who mentors other copywriters for $15,000 and up, offers one of his most prized possessions which is his carefully chosen, market-tested set of advertising headline templates that can truly make anyone rich.

Genres: Business, Writing, Buisness, Nonfiction

133 pages, Hardcover

First published April 1, 2006

Reviews

[Torrey Peace · Rating 4 out of 5]

This is more of a reference book for writing blog post titles etc. I got it because michael hyatt strongly recommends it. I can see how it provides some useful suggestions. Have not tried it yet! :)

[Akshat Patel · Rating 3 out of 5]

This book gave me so many headline options, wow! I didn't even know there are so many options to begin with.

This book has got me excited to learn more about copywriting techniques and made me believe that becoming really good at it is simpler than what I thought it would be like.

The human emotions we can work with are not limited to fear, greed or envy as there's much more to it.

You can read this book to save all those headlines titles which will be useful for you whenever you sit down to write a copy for your client.

[unknown · Rating 5 out of 5]

Simply and loaded with information

This book starts with brief explanations then gives you examples of headlines with possible variations for several different industries. Then it covers some ways to create your own headlines. It has something about everything as far as headlines are concerned. From news paper to websites to AdWords you’ll find it all. The links provided towards the end of book, don’t work. Overall I like the book and recommend it.

[Alex Morgan · Rating 5 out of 5]

Easy to implement

Some books when I open them I want to implement something easily. This book gives plenty of headlines you can use right away. I’m using them on carousel posts, reels, email subject lines and more. I have notes in my phone ready to copy and paste. This book is easy to read and over delivers on its promises. I recommend for anyone who wants better headlines for their content.

[Jon Kapity · Rating 4 out of 5]

Good. Wanted more. Easy and quick read. Definitely worth reading.

[Enrique · Rating 3 out of 5]

It’s cooked stuff, I recommend you to learn how to cook.

[Ali Mooney · Rating 5 out of 5]

Tactical & Helpful

This has ALOT of easy-to-use examples for headlines that are simple to implement for many industries. I highly recommend this tactical guide!

[C.H.E. Sadaphal · Rating 3 out of 5]

The bottom line: A fair introduction on how to write persuasive headlines.

What Advertising Headlines does well is give you a basic introduction on how to write headlines that nudge people to read what you have to say whether that appears in a print article, online ad, or a commercial.

The key word is basic because you will in no way be a guru of headline writing when you are done reading this book. What you will be equipped with are 20 ... http://www.chesadaphal.com/advertisin...

[Joe Akuoko II · Rating 5 out of 5]

Whoa! A cleverly written book that goes a long way not only to help copy writers but bloggers and everyday writers as well. I enjoyed every bit of the book and I've seen results in the amount of readers of my blog posts. Great Work David!

[Kayla · Rating 4 out of 5]

Explains the essential elements of copywriting and why they continue to work today in a format that is simple, unpretentious and easy to digest.

[Stanley Lau · Rating 4 out of 5]

Read this book and gain the advertising knowledge that make millions

[Sam]

Will keep this... Great insights for writing ad copies.