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The Next Economy MBA: Redesigning Business for the Benefit of All Life
A radical but rigorous rethinking of the traditional MBA program that combines solid business principles with a commitment to environmental and social justice.
Many entrepreneurs and aspiring entrepreneurs are looking for an education that provides an understanding of the fundamentals of business but also deeply aligns with their progressive values.
The Next Economy MBA fills that gap. Based on a course field-tested with over 250 students, it covers traditional MBA topics like business strategy and structure, finance, marketing, recruiting, branding, etc. from a socially just and environmentally regenerative perspective.
Traditional MBA programs are based on outdated principles that were developed during the industrial revolution. And they can be hugely expensive. Sustainable MBA programs, while laudable, are too timid and incremental to make a lasting impact. The Next Economy MBA is for entrepreneurs seeking to make business an active force for good. It touches on topics like cooperatives, self-managing organizations, comprehensive strategies to reverse climate change, non-violent communication, locally self-reliant economies, racial justice, and more.
This book answers the question "what would an essential business education look like if we wanted to completely redesign the economy for the benefit of all life?"
Many entrepreneurs and aspiring entrepreneurs are looking for an education that provides an understanding of the fundamentals of business but also deeply aligns with their progressive values.
The Next Economy MBA fills that gap. Based on a course field-tested with over 250 students, it covers traditional MBA topics like business strategy and structure, finance, marketing, recruiting, branding, etc. from a socially just and environmentally regenerative perspective.
Traditional MBA programs are based on outdated principles that were developed during the industrial revolution. And they can be hugely expensive. Sustainable MBA programs, while laudable, are too timid and incremental to make a lasting impact. The Next Economy MBA is for entrepreneurs seeking to make business an active force for good. It touches on topics like cooperatives, self-managing organizations, comprehensive strategies to reverse climate change, non-violent communication, locally self-reliant economies, racial justice, and more.
This book answers the question "what would an essential business education look like if we wanted to completely redesign the economy for the benefit of all life?"
- GenresBusinessSustainability
216 pages, Paperback
Published May 23, 2023
7 people are currently reading
57 people want to read
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Displaying 1 of 1 review
August 13, 2023
Authored by a team of holistic thinkers drawing on their years of business consulting experience, Next Economy MBA challenges some fundamental principles embedded in our current economy and tackles the core business design challenge in the subtitle. You may find some of the stretches that you are asked to take in the reading personally challenging. I encourage you to stick with it!
The deeply stakeholder-oriented approach of the book is applied to many levels of business operations: mission, culture, strategy, policies and conduct. The authors also bring a refreshing sense of justice that most business books lack, inviting business owners to deeply consider the impacts of their decisions.
Do they set a high bar for us as business owners to hit? Absolutely. If you're unlikely to get over the bar, you definitely won't get over it if you don't even try. And even making it 70% of the way will be an accomplishment.
The deeply stakeholder-oriented approach of the book is applied to many levels of business operations: mission, culture, strategy, policies and conduct. The authors also bring a refreshing sense of justice that most business books lack, inviting business owners to deeply consider the impacts of their decisions.
Do they set a high bar for us as business owners to hit? Absolutely. If you're unlikely to get over the bar, you definitely won't get over it if you don't even try. And even making it 70% of the way will be an accomplishment.
Displaying 1 of 1 review