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The PASS - Using Assertiveness to Your Best Interest

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Who is making your daily choices for you? Is it you?

Who decides how your career will go? Is it you?

Who comes first in your career? Is it you?

If you answered “No” to any of these three questions, then it’s time to change! And your change starts by reading this book. Master the art and science of becoming professionally assertive and get what you deserve in your life and your career. Make the change you deserve, make your way in the crowded career maze. Start by reading this book and learn about the new approach to self assertiveness and personal success.

What makes this book different?

✓ The approach: This book provides a new and different approach to the dilemma of becoming professionally assertive. It guides you towards developing a conscious and assertive mentality that tells you when and how to be assertive.

✓ The technique: This is a book provides a wealth of assertive communication techniques, supported by real-life examples. It offers a step-by-step assertive communication model to help you deal assertively with each situation you may face at work or in your daily life.

✓ The goal: This book is aiming for you to learn to speak up to win, not to whine! It’s designed for you to speak up to serve your career, not to vent your anger and frustrations. It's built so you can use open communication as a true asset to your future.



“Assertiveness is not speaking up; it’s speaking up and being heard. Assertiveness is not venting your anger and frustrations; it’s reaching a positive outcome and win-win solutions. Assertiveness in not winning a battle of argument; it’s the victory in the great war of career!”

Built on his rich and long experience in the field of corporate management, the author has curated this practical and realistic 3-step how-to guide that will help you to speak up share your opinions, and gain respect and admiration for sharing these opinions.



Gain respect, Get heard, Guard your boundaries, Grab attention and admiration, and Glow in the dimness of the career jungle! Get this book now! and discover the new and most practical approach to professional assertiveness and personal success!

204 pages, ebook

Published January 1, 2021

12 people want to read

About the author

Ashraf Ibrahim

44 books56 followers
Ash has 20+ years of experience in the field of corporate executive leadership, taking the corporate career ladder to the executive leadership positions. He holds a bachelor's degree in Medicine, he's also a certified Master Trainer® and a Personality Dimensions® instructor. Ash has a unique and rich experience in supporting business performance on the organizational and individual levels. He is passionate about transferring his knowledge and experience to business professionals who aim to find their career path within the organizational labyrinth and the turbulent business environment.


Ash is an expert in provoking performance improvement and career enhancement in professionals working within an organizational structure. He is capable of motivating and guiding people to get the best out of themselves by themselves and for themselves. His approach to business performance is based on practical and real-life lessons that he learned throughout a quarter-of-a-century of experience.


Ash has several publications in the field of performance improvement and business communication. He aspires to work with people, motivating and guiding them to improve their performance by developing their most important assets ... their own capabilities!

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Displaying 1 of 1 review
Profile Image for Ameed El-Ghoul.
16 reviews
February 15, 2021
While we pursue accredited certificates and flashy titled training courses, we tend to forget about the importance of some soft skills we use in our day to do work environment.

When we talk about professional soft skills, emotional intelligence comes to mind, active listening, empathy, and much more, but how often do we think about professional assertiveness?
I honestly didn't know it was a ''thing'' until I fell on this book, and I am happy that I did read it, it takes a very important skill that usually overlooked, and that is extremely useful, and approach it in an efficient way that can actually be used in our professional careers.

While we all practice professional assertiveness in a way or another at work, this book looks into the subject in a very scientific, academic way, but at the same time, it is more like a novel packed with real-life examples that the author has experienced during his professional life.

I found this book to be informative, useful, and I highly recommend it.
Thank you Ash for the beautiful book.
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