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The Business Model Canvas: Let your business thrive with this simple model

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Ready to take your business to the next level? Find out everything you need to know about the Business Model Canvas with this practical guide.

An increasing number of people are taking the plunge and creating their own businesses, choosing to be their own boss and create their own profits. Yet this is no mean feat, which is why it is essential to have a solid business plan. This guide will teach you all about the Business Model Canvas and how it can increase your value proposition, and improve your company. 

In 50 minutes you will be able
•Identify the nine factors affected by the Business Model Canvas and why they are important 
•Analyse concrete applications of the Business Model Canvas with real-life case studies
•Learn more about the limits and criticism of the tool, so that you can apply the BMC effectively and use it alongside other complementary tools


The Coaching series from the 50Minutes collection is aimed at all those who, at any stage in their careers, are looking to acquire personal or professional skills, adapt to new situations or simply re-evaluate their work-life balance. The concise and effective style of our guides enables you to gain an in-depth understanding of a broad range of concepts, combining theory, constructive examples and practical exercises to enhance your learning. 

36 pages, Kindle Edition

First published September 2, 2015

154 people are currently reading
123 people want to read

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5 stars
31 (25%)
4 stars
34 (27%)
3 stars
41 (33%)
2 stars
11 (9%)
1 star
5 (4%)
Displaying 1 - 7 of 7 reviews
29 reviews
September 14, 2019
No new insights beyond porter

At best, there is just a slightly more granular analysis as to what drives business strategy. Nonetheless, good for beginners to understand business strategy.
Profile Image for Erin.
1,181 reviews
June 9, 2020
We call this a book? Go with pamphlet.
Profile Image for Mayra Flores.
37 reviews
May 21, 2024
Es un libro que no profundiza en el Modelo Canvas, una gran decepción.
Profile Image for Eduardo Fernandes.
5 reviews2 followers
January 14, 2020
Simple and clear

The book explains perfectly and with the required simplicity what Business Model Canvas is, how to use it, its limitations and problems.

This is not a book for people who knows BMC, but for the ones who wish to introduced to it.
2 reviews
August 2, 2020
Good read

Different perspective from how to implement a BMC, because it focus on which kind of compnies works better with the tool and which not, and also refers to complementary tools to enrich a BMC session.
Profile Image for Jason Arroyo Quirós.
5 reviews
April 15, 2019
No muy completo

Creo q queda mucho por profundizar en esta ideología. Abarcan muy general el concepto y no permite una compresión a cabalidad
Profile Image for Luis Natividad G.
144 reviews7 followers
January 1, 2023
Guía excepcional del. Modelo canvas en solo 30 min de lectura... Agradable y rápido.. Buen libro
Displaying 1 - 7 of 7 reviews

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