The International Hospitality Business

by Richard Kotas (Editor), Richard Teare (Editor), Jeremy Logie (Editor)

Commissioned by the Hotel and Catering International Management Association, a broad reference to the industry integrating academic research and recent innovations learned through practice. Covers environmental scanning and trends analysis, business strategy, information technology and strategy, communications and culture, education and development, human resources, operations, service quality, teamwork, systems, performance, and marketing. Distributed in the US by Books International. Annotation c. by Book News, Inc., Portland, Or.

Paperback

First published December 12, 1971