Rewiring the Corporate Brain

by Danah Zohar

Corporate structures, like the physical and biological structure of the human brain, operate from one of three individually distinct but intricately interrelated systems: mental, emotional, and spiritual. The healthiest organizations, like the healthiest minds, learn to respond and adapt to external stimuli through a well integrated union of all three structures rather than a single, rigid approach. Business models, however, primarily neglect emotional and spiritual components in their operations, placing emphasis instead on efficiency, results, and other qualities readily associated with the mental structure alone. With only one-third of the corporate brain utilized, the remaining two-thirds present a vast reserve of ideas and opportunities for responding creatively to the daily demands of corporate life. Rewiring the Corporate Brain offers a new way to think about, lead, and structure organizations for fundamental transformation. It demonstrates how people must change the thinking behind their thinking - i.e., rewire the structures of the corporate brain - to operate more fully and achieve genuine fundamental organizational change. Written for managers at all levels, Rewiring the Corporate Brain takes its lead from quantum, chaos, and the latest brain sciences to offer practical, accessible, and inspiring alternatives to traditional structures in corporate design, practice, and implementation.

Genres: Business

192 pages, Hardcover

First published January 1, 1997

Reviews

[Drick · Rating 4 out of 5]

I read this book on quantum theory not to understand leadership, but to understand the theory in relation to teaching. This is the third book of Zohar's on Quantum theory and she does a good job of distinguishing Newtonian (Western) thinking with Quantum/ new spirituality thinking. In that way, the book was very helpful. For that interested in the implications for management, I can't add much.

[Sean · Rating 2 out of 5]

Most of this book is lost in a crazy mapping of quantum physics to management practices. The author spends too much time referring to Newtonian physics as a psychological construct, which is unfortunate but provides a lot of filler for the book. The last couple of chapters have good advice on the importance of dialogue and servant leadership, but most readers will have bailed before then.

[Janet · Rating 4 out of 5]

I read this as a part of a grad school organizational behavior and leadership class. See review of Margaret Wheatley book for more details.