Aha!

by Barbara Parker

AHA! argues in a jovial way that those inventions which have become monster market successes are also inventions which most easily click into our stone-age behavioural grid. Each consumer hottie (fast food, tv, the box store, etc.) triumphs globally because it happens to push memory buttons from our gatherer-hunter past.

Paperback

First published May 19, 2006

About the author

Barbara Parker comes to Canada from her native Germany. She attended Simon Fraser University and earned her MA in English Literature. She retires in the early 1990s. She lives in Victoria, British Columbia.