An engaging and critical account of the often well-intentioned but misguided animal rights movement, with special attention given to Canadian hunting controversies and the unintended perpetuation of racism against indigenous peoples by the movement. The ideals of the often-urbanized and wealthy animals rights activists and those of hunters and fishers still reliant on the land are well-contrasted throughout the book and the controversies of fur ranches, animal testing, factory farming, and captive wild animals are also discussed as well. Unfortunately, the brief section praising BC’s Sealand of the Pacific (and cetacean captivity in general) hasn’t aged well in the wake of trainer Keltie Byrne being killed there in 1991 by the orca Tilikum and what we know about ceteacean captivity now in this post-Blackfish era.