What do you think?
Rate this book
The Psychology of Salesmanship
Lawyer William Walker Atkinson was an important early exponent of New Thought metaphysics and the occult, and, under the name of Swami Ramacharaka, he was a pioneer advocate of Hinduism and yoga. Atkinson was born December 5, 1862, in Baltimore, Maryland, and began his legal career after he was admitted to the Pennsylvania bar in 1894. His promising future, however, began to dissolve as he found himself unable to cope with the pressures of the job. Doctors were unable to heal him, but in his search for health, he discovered the mind cure movement and was soon healed. He moved to Chicago around the turn of the century and there continued his law practice but developed a second career as a metaphysical teacher and writer. His first pamphlet, "The Secret of the I AM," was freely distributed for many years. In 1900 he became the editor of Suggestion, a New Thought periodical, and about the same time met publisher and entrepreneur Sydney Flowers. Flowers had created the Psychic Research Company and the New Thought Publishing Company. In 1901 Atkinson became editor of Flowers's monthly New Thought magazine. He founded a Psychic Club and the Atkinson School of Mental Science, both of which he headquartered in the same building as Flowers's organizations. Soon after moving to Chicago, Atkinson became deeply involved in Hinduism and saw in yogic philosophy a parallel to his New Thought teachings. In 1903, under the pseudonym Swami Ramacharaka, Atkinson issued his first Hindu text, Fourteen Lessons in Yoga Philosophy and Oriental Occultism. It was followed by the Advanced Course in Yogi Philosophy (1904), Hindu Yogi Science of Breath (1904), Hatha Yoga (1905), Reincarnation and the Law of Karma (1908), and eight more. As popular as the New Thought books were, those books Atkinson wrote as Swami Ramacharaka have proved more enduring. They have remained in print to the present and have become important texts introducing Westerners to Hindu thought and practice. Atkinson remained active as a writer and editor into the 1920s. He wrote regularly for The Nautilus, Elizabeth Towne's monthly, and issued one set of books he cowrote with Edward E. Beals in the early 1920s. In his later years he retired to California; he died in Los Angeles on November 22, 1932. (encyclopedia.com)
112 pages, Hardcover
First published May 1, 2006
About the author
William Walker Atkinson
2,620 books406 followersPseudonyms: Theron Q. Dumont, Yogi Ramacharaka, Swami Bhakta Vishita & Swami Panchadasi
William Walker Atkinson (December 5, 1862 – November 22, 1932) was an attorney, merchant, publisher, and author, as well as an occultist and an American pioneer of the New Thought movement. He is also known to have been the author of the pseudonymous works attributed to Theron Q. Dumont, Swami Panchadasi and Yogi Ramacharaka and others.
Due in part to Atkinson's intense personal secrecy and extensive use of pseudonyms, he is now largely forgotten, despite having obtained mention in past editions of Who's Who in America, Religious Leaders of America, and several similar publications—and having written more than 100 books in the last 30 years of his life. His works have remained in print more or less continuously since 1900.
William Walker Atkinson was born in Baltimore, Maryland on December 5, 1862, to William and Emma Atkinson. He began his working life as a grocer at 15 years old, probably helping his father. He married Margret Foster Black of Beverly, New Jersey, in October 1889, and they had two children. The first probably died young. The second later married and had two daughters.
Atkinson pursued a business career from 1882 onwards and in 1894 he was admitted as an attorney to the Bar of Pennsylvania. While he gained much material success in his profession as a lawyer, the stress and over-strain eventually took its toll, and during this time he experienced a complete physical and mental breakdown, and financial disaster. He looked for healing and in the late 1880s he found it with New Thought, later attributing the restoration of his health, mental vigor and material prosperity to the application of the principles of New Thought.
Some time after his healing, Atkinson began to write articles on the truths he felt he had discovered, which were then known as Mental Science. In 1889, an article by him entitled "A Mental Science Catechism," appeared in Charles Fillmore's new periodical, Modern Thought.
By the early 1890s Chicago had become a major centre for New Thought, mainly through the work of Emma Curtis Hopkins, and Atkinson decided to move there. Once in the city, he became an active promoter of the movement as an editor and author. He was responsible for publishing the magazines Suggestion (1900–1901), New Thought (1901–1905) and Advanced Thought (1906–1916).
In 1900 Atkinson worked as an associate editor of Suggestion, a New Thought Journal, and wrote his probable first book, Thought-Force in Business and Everyday Life, being a series of lessons in personal magnetism, psychic influence, thought-force, concentration, will-power, and practical mental science.
He then met Sydney Flower, a well-known New Thought publisher and businessman, and teamed up with him. In December, 1901 he assumed editorship of Flower's popular New Thought magazine, a post which he held until 1905. During these years he built for himself an enduring place in the hearts of its readers. Article after article flowed from his pen. Meanwhile he also founded his own Psychic Club and the so-called "Atkinson School of Mental Science". Both were located in the same building as Flower's Psychic Research and New Thought Publishing Company.
Atkinson was a past president of the International New Thought Alliance.
Throughout his subsequent career, Atkinson wrote and published under his own name and many pseudonyms. It is not known whether he ever acknowledged authorship of these pseudonymous works, but all of the supposedly independent authors whose writings are now credited to Atkinson were linked to one another by virtue of the fact that their works were released by a series of publishing houses with shared addresses and they also wrote for a series of magazines with a shared roster of authors. Atkinson was the editor of a
William Walker Atkinson (December 5, 1862 – November 22, 1932) was an attorney, merchant, publisher, and author, as well as an occultist and an American pioneer of the New Thought movement. He is also known to have been the author of the pseudonymous works attributed to Theron Q. Dumont, Swami Panchadasi and Yogi Ramacharaka and others.
Due in part to Atkinson's intense personal secrecy and extensive use of pseudonyms, he is now largely forgotten, despite having obtained mention in past editions of Who's Who in America, Religious Leaders of America, and several similar publications—and having written more than 100 books in the last 30 years of his life. His works have remained in print more or less continuously since 1900.
William Walker Atkinson was born in Baltimore, Maryland on December 5, 1862, to William and Emma Atkinson. He began his working life as a grocer at 15 years old, probably helping his father. He married Margret Foster Black of Beverly, New Jersey, in October 1889, and they had two children. The first probably died young. The second later married and had two daughters.
Atkinson pursued a business career from 1882 onwards and in 1894 he was admitted as an attorney to the Bar of Pennsylvania. While he gained much material success in his profession as a lawyer, the stress and over-strain eventually took its toll, and during this time he experienced a complete physical and mental breakdown, and financial disaster. He looked for healing and in the late 1880s he found it with New Thought, later attributing the restoration of his health, mental vigor and material prosperity to the application of the principles of New Thought.
Some time after his healing, Atkinson began to write articles on the truths he felt he had discovered, which were then known as Mental Science. In 1889, an article by him entitled "A Mental Science Catechism," appeared in Charles Fillmore's new periodical, Modern Thought.
By the early 1890s Chicago had become a major centre for New Thought, mainly through the work of Emma Curtis Hopkins, and Atkinson decided to move there. Once in the city, he became an active promoter of the movement as an editor and author. He was responsible for publishing the magazines Suggestion (1900–1901), New Thought (1901–1905) and Advanced Thought (1906–1916).
In 1900 Atkinson worked as an associate editor of Suggestion, a New Thought Journal, and wrote his probable first book, Thought-Force in Business and Everyday Life, being a series of lessons in personal magnetism, psychic influence, thought-force, concentration, will-power, and practical mental science.
He then met Sydney Flower, a well-known New Thought publisher and businessman, and teamed up with him. In December, 1901 he assumed editorship of Flower's popular New Thought magazine, a post which he held until 1905. During these years he built for himself an enduring place in the hearts of its readers. Article after article flowed from his pen. Meanwhile he also founded his own Psychic Club and the so-called "Atkinson School of Mental Science". Both were located in the same building as Flower's Psychic Research and New Thought Publishing Company.
Atkinson was a past president of the International New Thought Alliance.
Throughout his subsequent career, Atkinson wrote and published under his own name and many pseudonyms. It is not known whether he ever acknowledged authorship of these pseudonymous works, but all of the supposedly independent authors whose writings are now credited to Atkinson were linked to one another by virtue of the fact that their works were released by a series of publishing houses with shared addresses and they also wrote for a series of magazines with a shared roster of authors. Atkinson was the editor of a
Ratings & Reviews
Friends & Following
Create a free account to discover what your friends think of this book!
Community Reviews
Displaying 1 - 2 of 2 reviews
September 25, 2020
This book was a bit racist at times. They make mention of 'darkies' which I thought was pretty offense but if you can get past the racism it is a pretty informative book.
June 20, 2011
Fantastic Book!
Displaying 1 - 2 of 2 reviews