Sell Your Jewelry is a complete guide to starting a jewelry business. This book includes all you need to know to establish your company, build a customer base, and develop a profitable business selling your handmade jewelry. Written in plain English, the concepts are easy to understand and apply, regardless of your level of experience. In addition to the basics of running a business, this book teaches secret tips to ensure your success. For instance, did you know that jewelry business owners can buy supplies at wholesale prices and pay half of what everyone else pays? Do you know the four simple things you can do to increase the value of your jewelry and command higher prices? Did you know that defining your target customer is the most important step in marketing your jewelry? This book will teach you all of that and more.You’ll learn your craft into a companyEarn an income selling your jewelryDevelop a defined style and nicheCreate products people will buyAttract customersBuy supplies at wholesale discountsIncrease your profitsSell your jewelry in retail outletsSell at craft shows and street fairsSell at trunk shows and open housesMake a living selling on Etsy
Solid information, concisely presented. Too bad there's not a chapter where she climbs out of the book and makes the calls to boutiques on one's behalf, because that's the bit I need help with!
Seriously, this is a very helpful and informative book. I learned some things from it, though much of it is mere common sense.