Business books are Sterile and Academic. Not worth the time to read. Bootstrap Business is Vibrant and Actionable. It explains Rich & Ron's process to take a $5,000 investment and bootstrap a successful company.
Build a business from where you are. Avoid the big mistakes that kill most businesses. Secure your future financially while maintaining a balanced lifestyle.
Bootstrap Business is a self-contained book that explores Rich & Ron's experiences in launching companies. 28 attempts 10 miserable failures 8 multi-million dollar successes.
Hard work is required. You can do it. Bootstrap Business teaches you how.
Rich Christiansen is a globally-recognized thought leader, educator, mentor, parallel entrepreneur, and humanitarian. He assists people in fearlessly facing their dragons, making peace with them, and navigating the intricate mazes of their lives.
The worst thing about this book is that is does not really teach you anything about starting a boot-strapped business. Instead it is a collection of short musings, with no particular structure or order, about business in general. But there is nothing really instructional or guide-like about it.
Most of the musings are about how to manage your lifestyle when you have a successful business, or how to manage and hire people -- with a lot of attention paid on hiring your administrative assistant. But it does nothing to tell you how to build a business to the point where you have the income to be hiring an administrative assistant.
The authors explain how they started a boostrapped business while writing to prove their methods. They explain that they started with $5k, and within a few months were making $60k/month and then merged with another company to make over $100k/month with giant profit margins. But they don't tell you at all how they did it.
I'm not exaggerating here. One sentence it's "we decided to create a start-up with 5k" and the next sentence is "it's doing this great!"
If they had thrown out the entire rambling contents of this book and replaced it the step-by-step guide to how they started that business -- how they spent their money, how they got their accounts, how they leveraged profits and when they started taking money out, how they found a partner and how the deal was structured, breakdowns of expenses, etc -- then they would have a book that would be worth reading!
At the very least they'd have ended up with a book that actually lived up to their description.
This book is really very good. I was skeptical at first; however, much of my skepticism was rooted in the poor cover art. I do tend to judge books by their cover.
The writing prose is very simply and unattractive, its almost as if the author is chatting at you in his study. However, the style does serve its purpose. The book is informally written in the first person and shares many individual experiences. I found these experiences to be educating, useful, and even entertaining.
I recommend this book to anyone who is thinking about starting a business, otherwise, it may prove too useless for the average business reader. I found myself skimming much of the book simply because I felt the information wasn't useful to me at this point in my life.
Great book. It really focuses you on the fact it doesn't take a lot of money to start and run a great business. All you need is a good idea and the time and know how to make it happen. This is one to reread each year to keep your mind right.