UX Design Principles: How design principles help create delightful and compelling user experiences

by Tarun Kohli, Shruti Sharma (Editor), Shalvika Sood (Editor)

One of the most frustrating aspects of a designer’s job is receiving vague feedback from clients, leaders, and peers. The subjectivity inherent in design renders it difficult to create a shared understanding and this shows up frequently in the form of differing opinions of each individual in their design philosophies. The book "UX Design Principles", written by Tarun Kohli, is a compilation of the principles codified by him to bring method to the madness. The book will help the creative teams and product evangelists understand the importance of designs principles.The book explains the 7 UX principles, the value they add to the design process and how they can be implemented in designs.Highlights of the book-1. An in-depth explanation of each principle with colorful illustrations2. Examples and case studies from real life to showcase implementation3. Takeaways at the end of each chapter to help you make informed decisionsHope you enjoy reading the book.

76 pages, Paperback

Published April 10, 2019

Reviews

[Dr. Tathagat Varma · Rating 3 out of 5]

For most of 90s and '00s, we software developers also designed UX and UI! Since most of the systems we were building were B2B and for professionals "like us", usability was not that big a deal. Once when I was building software for interactive television for digital set-top box consumers, we developers actually created the information architecture (we just didn't call it that back then!), user interaction and menu navigation, and even would design things like screen layout and transparency, etc. While we achieved functionality, I would hardly call the design aesthetic!

Having known Tarun Kohli for sometime now, I was much interested in his book on "7 UX Design Principles". In very simple words in this slim and highly readable book, he has packed his years of practical learnings that make so much sense to anyone involved in product design. Of course, for UX and #Design professionals, this might just be the introductory text that helps them give a lay of the land in terms how to make the #UI design more compelling. However, for rest of us, it is a great way to learn about what are some of the most common #UX pitfalls that could make us effective in our respective functions.

[Kam · Rating 5 out of 5]

A nice intro for a beginner

As a graphic designer transitioning into a career in UX/UI design, this book was great at introducing 7 design principles in UX. At the end of each chapter were Takeaways that a prospective designer can ask themselves as they take part in UX process. I appreciate the visual examples for certain topics. The visuals were even well designed!

[UmaShanker · Rating 5 out of 5]

Simplified and straight to point

Short notes, but with lots of small details which are required. Must read book for us design. . . .