Infopreneurs sell valuable information online in the form of books, e-books, special reports, audio and video products, seminars, and other media. This definitive guide will show how to master the tools and tactics of the most successful infopreneurs, so you can succeed at producing, marketing, selling, and automating delivery of information products online. This guide comes complete with interviews of successful infopreneurs.
Stephanie Chandler is the author of several books including "The Nonfiction Book Marketing and Launch Plan" and "The Nonfiction Book Publishing Plan." Stephanie is also CEO of the Nonfiction Authors Association, a vibrant community for writers, and the Nonfiction Writers Conference, an annual event conducted entirely online since 2010. A frequent speaker at business events and on the radio, she has been featured in Entrepreneur, BusinessWeek, Writer's Digest, The Writer, and Wired magazine.
The author herself admits there's nothing in this book you can't find elsewhere. What makes Chandler's book valuable, she believes, is that is contains thorough advice on creating and marketing a variety of information products (e-books, books, tips booklets) all within the same cover. I'll buy that; Chandler's recommendations are solid and presented a clear, easy-to-follow style. For me, however, the book is most useful in framing my understanding of information marketing and the possibilities for infopreneurship. Because the book is so utilitarian, it's a dry read at times. I imagine this doesn't much matter if you're applying Chandler's suggestions to a particular project, rather than looking for general inspiration as I was.
Some interesting and useful information but now showing its age with outdated references and concepts. Urgently needs updating to stay relevant. There are better, more up-to-date, guides out there.
This is gives you all that you need to know to get started with information marketing, while keeping it simple enough that you don't get bogged down with the paralysis of perfection that comes from knowing too much before you take action. I can see that it will serve as a great reference book in my collection that I'll visit often. What's more, if I ever find that I need more help in an area, it's loaded with resources.
Stephanie does it again! From someone who has "been there done that" comes insight to help anyone who wants to work for themselves be able to be successful.