Building and Implementing Physician Practice Web Sites

by Michael Rothschild MD

Take advantage of the most far-reaching, inexpensive way to promote the physician practice, disseminate health information and gain referrals. Building and Implementing Physician Practice Websites was written by a physician who has successfully used a site to promote his own practice and is tailored to the specific needs of health care providers. Learn how -Devise your strategy, create content and finally post the site -Register a domain -Monitor traffic -Capture data -Avoid the most common pitfalls and ethical/liability mistakes

133 pages, Paperback

First published June 1, 2001