Royal Enfield - A Global Motorcycling Success Story

by Richard Skelton

Royal Enfield motorcycles have been in continuous production longer than any other make in the world and the marque has a rich and fascinating history. It also has a bright future ahead. Exciting new models are being built in the firm’s high-tech factory in Chennai in southern India and sold in ever-increasing numbers in 42 countries around the globe. More new designs are in development.

The company is unique in having an Anglo-Indian culture and back story. Royal Enfield is proud of its British roots dating back to 1901, and equally proud of its Indian heritage which had its beginnings in the early 1950s. Now the company has come full circle with a global technology centre having been established in the English Midlands, just a few miles from Redditch where the story began.

The book will look at the ethos of the Royal Enfield factory in Chennai, the infectious enthusiasm of the people who make the machines and the biking lives and culture of the many millions who ride them in India.

132 pages, Paperback

Published November 1, 2021

About the author

Richard Skelton is a British musician. Following the death of his wife Louise in 2004, he began to make music as a way of coming to terms with the tragedy.

His music, which uses a number of instruments – principally guitar and violin, has been compared with that of Arvo Pärt among others. His recordings explicitly reference places of emotional resonance, specifically the West Pennine Moors, and the area around the sparsely populated parish of Anglezarke.