What do you think?
Rate this book
Crash Course in Serving Spanish-Speakers
This introduction will help plan for attracting this rapidly growing Spanish-speaking population into the library and library services, a major challenge to librarians in small public libraries who have no Spanish-speaking staff.
Providing services to Spanish speakers is both an honor and a challenge. Before public institutions venture into reaching out to the Spanish-speaking community, they need to become familiar with their cultural competency so that their decisions and initiatives are not at risk.
Providing services to Spanish speakers is both an honor and a challenge. Before public institutions venture into reaching out to the Spanish-speaking community, they need to become familiar with their cultural competency so that their decisions and initiatives are not at risk.
136 pages, Paperback
First published October 30, 2008
Ratings & Reviews
Friends & Following
Create a free account to discover what your friends think of this book!
Community Reviews
Displaying 1 - 2 of 2 reviews
December 8, 2021
#OwnVoices Salvador Avila gives Libraries a look into how to reach a potentially untapped community.
A previous co-worker of mine had been desperately trying to explain why a particular form of outreach was needed for this demographic, given the perception of libraries in Spanish-Speaking communities.
This book aligns right with this approach.
The book is predominantly focused on the outreach, marketing signage and general customer service of the Spanish-Speaking community and how to reach this goal, especially if you yourself are not a Spanish speaker or have no idea where to begin.
The books' very broad expanse of showcasing the collection, the technology services, breaking the barriers of perceptions of libraries to this community, breaking the language barrier in a simplistic yet approachable and respectful manner, the staff knowledge/info to open their eyes to something they (myself included) may not have thought about, looking into nationally recognized news-media formats available to this demographic, how to do outreach to an ESL and/or solely Spanish speaking population and more.
If the library is already providing these resources, this is still a good refresher course, despite its publication date in 2008, this resource does still feature many elements that a lot of medium-large (predominantly solely English speaking libraries) could provide to a local demographic as well, with examples to aide in this.
A previous co-worker of mine had been desperately trying to explain why a particular form of outreach was needed for this demographic, given the perception of libraries in Spanish-Speaking communities.
This book aligns right with this approach.
The book is predominantly focused on the outreach, marketing signage and general customer service of the Spanish-Speaking community and how to reach this goal, especially if you yourself are not a Spanish speaker or have no idea where to begin.
The books' very broad expanse of showcasing the collection, the technology services, breaking the barriers of perceptions of libraries to this community, breaking the language barrier in a simplistic yet approachable and respectful manner, the staff knowledge/info to open their eyes to something they (myself included) may not have thought about, looking into nationally recognized news-media formats available to this demographic, how to do outreach to an ESL and/or solely Spanish speaking population and more.
If the library is already providing these resources, this is still a good refresher course, despite its publication date in 2008, this resource does still feature many elements that a lot of medium-large (predominantly solely English speaking libraries) could provide to a local demographic as well, with examples to aide in this.
April 30, 2013
Good basic guide to developing rapport, designing community events and marketing services to the Latino population.
Displaying 1 - 2 of 2 reviews