What is the only thing a company has that its competitors do not have? What can a company invest in that its competitors cannot replicate? Information. It’s the new competitive edge. Capitalizing on the information a company owns about its customers, suppliers, and partners is now the value proposition for sustainable long-term growth.
Authors Hurd and Nyberg go inside companies to see the value proposition in practice. Combining case studies and analysts’ insights with common sense and surprisingly simple ideas for growth, The Value Factor shows how companies transform information into a competitive asset. Hurd and Nyberg have access to some of the top companies in every industry and from around the world. In this book, they share their unique perspective on what the innovators are doing to get ahead and stay ahead in today’s tough business environment and how top companies are meeting challenges and turning them into growth opportunities.
Mark Hurd was an American businessman who served as co-CEO and a member of the board of directors of Oracle Corporation. He previously served as Chairman, Chief Executive Officer, and president of Hewlett-Packard, before resigning in 2010.
Librarian's note: There is more than one author in the Goodreads database with this name.
Some sound business theory here . . . To bad Mr. Hurd disgraced himself in terms of his own behavior and had to resign in disgrace "...from HP in August 2010 following an investigation into his alleged misuse of company funds..." Unfortunately he still walked away with a $40 million dollar golden parachute and landed as a co-president, director, and board member of Oracle Corporation. It is no wonder that CEO's have lost all respect from those of us who remain in the working class.