The B-2 Chronicles: Uncommon Wisdom for Un-corporate America

by Robert C. Townsend

Robert Townsend is back with a blueprint for today's radically altered workplace. It shows that work can be exciting, rewarding, and productive, all at the same time. Not to mention fun.
It's about a company called QuoVadoTron, and the cross-generational energy that drives it. The story is funky and futuristic. The message is helpful, hopeful, and very good business.
It's not what you'd expect. It's certainly not like any management book you've ever read before. But if you're managing the next generation of business - or you want to be part of the next generation of business - it's exactly what you need to know.

154 pages, Mass Market Paperback

First published January 1, 1995

About the author

Robert C. Townsend (d. 1998) drew upon his early experiences as a banker at American Express Co. to redirect Avis Rent-a-Car as president and chairman. Under his leadership, Avis experienced a celebrated turnaround, fueled by the "We Try Harder" advertising campaign. Townsend also worked as an executive at 20th Century Fox and was director at several companies, including Dun and Bradstreet and Radica Games. Townsend was a celebrity in his own right, and a frequent lecturer and talk-show guest.