Risky Business: How Successful Organisations Embrace Uncertainty

by Bryan Whitefield

Leading risk expert Bryan Whitefield shares a passion for risk leadership built on 30 years of creative collaboration with hundreds of industries and organisations, large and small, across all economic sectors.

A man with a mission, Bryan has fought his way into executive meetings and boardrooms, changing minds and helping organisations draw value from their investment in risk management. He knows what works and what doesn’t.

In this book you will find the secret to designing an effective risk framework. Risky Business is at once a guide to the most successful way to introduce and embed this framework, and an exposé of some atrocious yet all too common risk management practices that must be repudiated if risk management is to deliver on its promise.

Bryan draws from a deep well of technical knowledge and experience, and adds some great storytelling, to offer practical ideas and solutions to support risk professionals, whether new to the game or more seasoned players. Risky Business is his gift to professionals who want to increase their impact on those they serve.

171 pages, Kindle Edition

Published February 17, 2021