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Автомобильная династия. История семьи, создавшей империю BMW
Kvandty — unikalnaja semja. Uzhe chetyre pokolenija oni ostajutsja odnoj iz samykh bogatykh i vlijatelnykh semej Germanii. Ikh sostojanie otsenivaetsja v 31 milliard evro, bolshuju chast iz kotorogo sostavljajut summarnye aktivy BMW. Eta kniga o ljubvi k avtomobiljam, genialnykh upravlencheskikh reshenijakh, udachakh i tragedijakh.Vy uznaete, kak zarozhdalas finansovaja imperija Kvandtov, kak im udalos prevratit nishevuju marku v krupnejshij mirovoj brend, i kakoe temnoe proshloe presleduet etu semju do sikh por.
368 pages, Hardcover
Published November 20, 2020
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