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L'entreprise créative: Comment les innovations surgissent vraiment - collection IQM
Il y a des livres qui vous invitent à un véritable voyage. Dès les premières pages, on est plongé dans un monde méconnu. En tournant ces pages, les exemples défilent, de nouvelles façons de voir apparaissent : un réel bonheur! Les multiples exemples recueillis sont véritablement captivants. Ils marquent la volonté des auteurs de retourner aux faits pour mieux nous révéler les conditions réelles d'émergence de l'innovation dans les entreprises.
Souvent en rupture avec ce qui est communément admis et écrit sur le sujet, L'entreprise créative est un livre événement. L'imagination, l'innovation ne se capte pas, ne peut pas être enfermée dans une catégorie que l'on pourrait ensuite gérer, maîtriser comme les autres ressources de l'entreprise.
Mais on n'est pas sans pouvoir pour la promouvoir. On peut l'apprivoiser, la provoquer, la stimuler de mille et une manières. Forts de ces convictions, les auteurs nous proposent un regard nouveau sur la véritable nature de la créativité, et sur le contexte qui permet de déclencher et de développer les comportements créatifs dans les organisations. "Au moment où les meilleures entreprises s'attachent à valoriser les capacités d'innovations de l'ensemble de leurs collaborateurs, ce livre vient, à point nommé, souligner la nécessité d'une vision globale de l'enjeu d'innovation et expliquer les attitudes managériales à promouvoir pour permettre la libération de l'extraordinaire potentiel innovant qui existe dans nos organisations." Louis Schweitzer, PDG de Renault. Ce livre est né d'un "hasard heureux", celui de la rencontre de deux universitaires qui, par des chemins différents, sont parvenus aux mêmes conclusions. Tous deux ont parcouru le monde pour avoir la plus large vision du sujet au-delà des spécificités culturelles. Tous deux ont un goût pour l'histoire des faits qui permet de mieux comprendre et de mieux gérer les processus d'innovation dans les entreprises. Au sommaire
Souvent en rupture avec ce qui est communément admis et écrit sur le sujet, L'entreprise créative est un livre événement. L'imagination, l'innovation ne se capte pas, ne peut pas être enfermée dans une catégorie que l'on pourrait ensuite gérer, maîtriser comme les autres ressources de l'entreprise.
Mais on n'est pas sans pouvoir pour la promouvoir. On peut l'apprivoiser, la provoquer, la stimuler de mille et une manières. Forts de ces convictions, les auteurs nous proposent un regard nouveau sur la véritable nature de la créativité, et sur le contexte qui permet de déclencher et de développer les comportements créatifs dans les organisations. "Au moment où les meilleures entreprises s'attachent à valoriser les capacités d'innovations de l'ensemble de leurs collaborateurs, ce livre vient, à point nommé, souligner la nécessité d'une vision globale de l'enjeu d'innovation et expliquer les attitudes managériales à promouvoir pour permettre la libération de l'extraordinaire potentiel innovant qui existe dans nos organisations." Louis Schweitzer, PDG de Renault. Ce livre est né d'un "hasard heureux", celui de la rencontre de deux universitaires qui, par des chemins différents, sont parvenus aux mêmes conclusions. Tous deux ont parcouru le monde pour avoir la plus large vision du sujet au-delà des spécificités culturelles. Tous deux ont un goût pour l'histoire des faits qui permet de mieux comprendre et de mieux gérer les processus d'innovation dans les entreprises. Au sommaire
336 pages, Paperback
Published October 4, 2000
About the author
Alan G. Robinson
17 books6 followersDr. Alan G. Robinson specializes in lean production, managing continuous improvement, creativity, ideas and innovation, and is the co-author of six books, which have been translated into more than twenty languages. His new book, The Idea-Driven Organization (co-authored with Dean Schroeder) is scheduled to be released on March 31, 2014.
According to the Society of Manufacturing Engineers (SME), Modern Approaches to Manufacturing Improvement -- his 1991 book with Shigeo Shingo, one of the developers of the Toyota Production System -- "remains a must-read for anyone interested in lean production".
Corporate Creativity (co-authored with Sam Stern) was named "Book of the Year" by the Academy of Human Resource Management, was a finalist in the Financial Times/Booz Allen & Hamilton Global Best Business Book Awards, and has been translated into thirteen foreign languages.
His 2002 book Vos Idées Changent Tout (co-authored with Isaac Getz) has been translated into six languages. In his preface to the German edition of this book, Heinrich von Pierer, President and CEO of Siemens AG, called this "an important book on a topic that is fundamental to every business".
Robinson's book Ideas Are Free (co-authored with Dean Schroeder) was based on a global study of more than 150 organizations in 17 countries. It describes how the best companies go about getting large numbers of ideas from their front-line employees, and the competitive advantages they gain from this. The book was named Reader's Choice by Fast Company magazine and one of the 30 best business books of 2004 by Soundview Executive Books, and was featured on ABC World News and CNN Headline News. A syndicated small business columnist for Scripps-Howard, Paul Tulenko, wrote about Ideas Are Free, "I rate this book 5 1/2 stars, a first in this category. It's that powerful. (Only the Bible and the Constitution receive 6 stars.)".
Robinson has advised more than 200 companies in fifteen countries on how to improve their performance. Some of his more well-known recent clients include: the Federal Reserve Bank, Lucent Technologies, Interbrew, General Electric, IKEA, Mass Mutual, UBS, Alcan, Volkswagen, Standard and Poors, The Washington Post, Danaher, Wyeth, Medtronics, Blue Shield of California, Toyota, Northeast Utilities, Millitech, Bemis, Pyosa (the Mexican chemical company), Fanuc (the Japanese robotics company), Schneider Electric, the Japan Industrial Training Association, Brookhaven National Laboratory, Coor Service Management, Lafayette 148 and the Applied Physics Laboratory.
He has served on the Board of Examiners of the United States' Malcolm Baldrige National Quality Award and on the Board of Examiners for the Shingo Prizes for Excellence in Manufacturing.
Dr. Robinson is on the faculty of the Isenberg School of Management at the University of Massachusetts. He received his Ph.D. in applied mathematics from the Whiting School of Engineering at Johns Hopkins University, and a B.A./M.A. in mathematics from the University of Cambridge.
He has also taught at St. Petersburg Technical University in Russia, the Athens Laboratory of Business Administration in Greece (affiliated with INSEAD), the Jagiellonian University in Poland, the University of Porto in Portugal, the Hanoi Business School, and Tianjin University in China.
According to the Society of Manufacturing Engineers (SME), Modern Approaches to Manufacturing Improvement -- his 1991 book with Shigeo Shingo, one of the developers of the Toyota Production System -- "remains a must-read for anyone interested in lean production".
Corporate Creativity (co-authored with Sam Stern) was named "Book of the Year" by the Academy of Human Resource Management, was a finalist in the Financial Times/Booz Allen & Hamilton Global Best Business Book Awards, and has been translated into thirteen foreign languages.
His 2002 book Vos Idées Changent Tout (co-authored with Isaac Getz) has been translated into six languages. In his preface to the German edition of this book, Heinrich von Pierer, President and CEO of Siemens AG, called this "an important book on a topic that is fundamental to every business".
Robinson's book Ideas Are Free (co-authored with Dean Schroeder) was based on a global study of more than 150 organizations in 17 countries. It describes how the best companies go about getting large numbers of ideas from their front-line employees, and the competitive advantages they gain from this. The book was named Reader's Choice by Fast Company magazine and one of the 30 best business books of 2004 by Soundview Executive Books, and was featured on ABC World News and CNN Headline News. A syndicated small business columnist for Scripps-Howard, Paul Tulenko, wrote about Ideas Are Free, "I rate this book 5 1/2 stars, a first in this category. It's that powerful. (Only the Bible and the Constitution receive 6 stars.)".
Robinson has advised more than 200 companies in fifteen countries on how to improve their performance. Some of his more well-known recent clients include: the Federal Reserve Bank, Lucent Technologies, Interbrew, General Electric, IKEA, Mass Mutual, UBS, Alcan, Volkswagen, Standard and Poors, The Washington Post, Danaher, Wyeth, Medtronics, Blue Shield of California, Toyota, Northeast Utilities, Millitech, Bemis, Pyosa (the Mexican chemical company), Fanuc (the Japanese robotics company), Schneider Electric, the Japan Industrial Training Association, Brookhaven National Laboratory, Coor Service Management, Lafayette 148 and the Applied Physics Laboratory.
He has served on the Board of Examiners of the United States' Malcolm Baldrige National Quality Award and on the Board of Examiners for the Shingo Prizes for Excellence in Manufacturing.
Dr. Robinson is on the faculty of the Isenberg School of Management at the University of Massachusetts. He received his Ph.D. in applied mathematics from the Whiting School of Engineering at Johns Hopkins University, and a B.A./M.A. in mathematics from the University of Cambridge.
He has also taught at St. Petersburg Technical University in Russia, the Athens Laboratory of Business Administration in Greece (affiliated with INSEAD), the Jagiellonian University in Poland, the University of Porto in Portugal, the Hanoi Business School, and Tianjin University in China.
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