Designing and Executing Strategy in Aviation Management

by Triant G. Flouris, Sharon L. Oswald

This book applies the principles of strategic management to the field of aviation. The objective is to effectively communicate what every student of aviation needs to know about crafting and executing business strategies. Its key feature is the thorough coverage of strategy-related changes in the business landscape in the field of aviation as driven by globalization and the technological revolution. The result is a comprehensive and multifaceted teaching/learning package.

208 pages, Hardcover

First published January 28, 2006