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Cognitive Foundations of Calculated Speech: Controlling Understandings in Conversation and Persuasion

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In Cognitive Foundations of Calculated Speech, Robert E. Sanders shows that whether one communicates to get a response or to make one, the cognitive problem is the same--to calculate whether intended speech and behavior will have a desirable effect on the progress of the unfolding discourse or dialogue. The book details the knowledge base and principles for making such calculations.

273 pages, Hardcover

First published December 1, 1986

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