Net Strategy: Charting the Digital Course for Your Company's Growth

by Robert Spiegel

Net Strategy shows the direction of the online economy as it moves from one stage to the next, revealing who will profit, who will lose and why, all from the perspectives of investors, entrepreneurs, venture capitalists and corporate managers. While Spiegel reviews what the most successful companies have done so far, he also predicts what changes are imminent as one stage of the Internet economy evolves to the next, the future of Internet retailing; the coming IPO boom for exchanges; the emergence of European, Asian-Pacific & Latin-American e-commerce; the venture capital market; and B2G, or Business-to-Government e-marketplaces.

302 pages, Hardcover

First published January 1, 2000

About the author

Rob is a journalist, book author, poet, and short story writer. He has authored six books, five nonfiction, and one poetry collection. He is the founding publisher of Chile Pepper magazine, which he sold after 10 years in order to return to full-time writing. He has taught writing at the University of New Mexico for 20 years.