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Entrepreneurship for College Students

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This fourteen-chapter text and supplementary package is designed for a college-level, one-term Entrepreneurship course. Written by Steve Mariotti, Founder and President of the National Foundation for Teaching Entrepreneurship and the BizBuilder program, this text takes you step-by step through the process of starting and operating a new small business. Here is what leaders in the educational and business community have to say about this

 

“This is the book we’ve been waiting for—the essentials of how to start and operate a small business taught clearly and energetically for the college student by Steve Mariotti , who has built a national and international movement in entrepreneurship education.”

–Tommy Goodrow, Vice President of Economic and Business Development, Springfield Technical Community College

 

“Entrepreneurship is the engine of our economy, but its true purpose li es in
building community. Through the businesses we create, we become of service
to our community and the world. In Starting and Operating a Small Business
Steve Mariotti teaches not only the nuts and bolts of how to start and operate a small business, but energizes that knowledge with a strong sense of purpose that will inspire students to go forth and make a difference.

—John Whitehead, former co-chairman of Goldman Sachs

 

“The best entrepreneurs are people who understand the financials and economics of business.  and Operating a Small Business provides students with a thorough education in the nuts and bolts of building a business from the ground up, while also helping them develop into leaders who can energize and inspire others.”

—Alan Patricoff, Co-founder, Apax Partners

 

Compete on a National Stage!

BizBuilder / Prentice-Hall Best Business Plan Award Contest

 

Does Your Business Plan Have What it Takes to Succeed!

 

BizBuilder-NFTE / Pearson Prentice-Hall Best Business Plan

 

Students and Instructors Compete on the National Stage!

 

BizBuilder/NFTE and Pearson/Prentice-Hall are jointly sponsoring a national competition that rewards the best business plan author and his or her instructor. The competition is open to students enrolled in an entrepreneurship or small business management course at any school using this book. Please visit www.prenhall.com/mariotti for official contest rules.

 

10 plans will be chosen to be recognized as outstanding plans and two plans will be chosen as the best overall business plans.

 

The authors of the top 10 business plans and their instructors will each receive the following

 

an award plaque a letter of achievement from BizBuilders/NFTE acknowledgement on the NFTE Web site and Pearson Prentice-Hall book Web site

 

The authors of the top 2 plans and their instructors will each additionally receive an award of $500.00 and feedback from a venture capital firm regarding the viability of their plan.

 

The winners will be announced on July 1st of each year over three years, for submittals made during the prior school year. The first award will be made on July 1st, 2007, following the 2006/2007 school year.

 

Entries must be accompanied by a submittal form, downloadable from www.prenhall.com/mariotti, and must be received by June 1st of each year to be considered for consideration. Please send business plans along with the completed submittal form

 

Steve Mariotti

BizBuilders/NFTE

120 Wall Street -  29th Floor

New York, NY 10005

 

 

Step-by-Step Guidance to Build and Present Your Business Plan!

 

BizBuilder Student Resources CD

Packaged with the text is the BizBuilder Student Resources CD, which

·         BizBuilder Business Plan Worksheets provide step by step instructions on building a business plan. 

·         BizBuilder Business Plan Template provides a professional-looking format into which content from the business plan worksheet can be inserted.

·         BizBuilder Business Plan Presentation Template guides you through the process of creating ...

471 pages, Paperback

First published January 1, 2006

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About the author

Steve Mariotti

53 books14 followers
Steven John Mariotti was an American educator, activist, and businessman. He was the founder and president (1988–2005) of the nonprofit Network For Teaching Entrepreneurship (NFTE), and the author of books and textbooks related to entrepreneurship education. Mariotti was inspired to found NFTE by his early career as a special ed teacher in New York City, as chronicled in his 2019 memoir, Goodbye Homeboy: How My Students Drove Me Crazy and Inspired a Movement, BenBella Books, co-authored with Debra Devi, with a foreword by Wes Moore. After retiring as NFTE president in 2015, Mariotti served as Senior Fellow for Entrepreneurial Education at the PhilaU Center for Entrepreneurship at Philadelphia University (2016–2018), and Senior Research Fellow for Entrepreneurship at Rising Tide Capital in Jersey City, New Jersey (2018–2020). In 2020, Mariotti executive-produced the PBS docu-series Trauma to Triumph: The Rise of the Entrepreneur. In 2021, he founded the nonprofit Center for Financial Independence to provide social entrepreneurs with mentorship and fundraising training.

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November 15, 2015
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