Management Science: Modeling, Analysis and Interpretation/Book and Disk

by Jeffrey D. Camm, James R. Evans

This text is intended for use in intoductory management science courses for undergraduate business students or MBAs. The focus of the book is model building and the proper use (analysis) and interpretation of model results. It stresses modelling and gives only intuitive explanations of algorithmic and theoretical topics. Computer spreadsheets are emphasized throughout the book as a vehicle for modelling. The book is designed for the non-major and takes a user's rather than a doer's approach.

704 pages, Hardcover

First published December 12, 1991