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Payments: Dancing in the Dark: an insider's insights
With more than 90% of innovations in the financial sector failing to meet expectations or failing outright, readers need more ways to increase their likelihood of success. This book reveals proven steps you can take to be more successful.
By looking at the history of payment and particularly the development of one market over the past 27 years, Catherine Johnston argues that the future of payment is predictable. As a payments insider she advises C-Suite executives that one simple change can escalate their speed to market, increase market adoption and mitigate their risks. With profits at stake she explains how institutional ego can be the biggest enemy of success.
Insights will empower readers to build a payments roadmap that avoids the land of wishful thinking and instead goes to a market where consumers and other payment stakeholders will adopt new products and services.
"Payments - dancing in the dark" sheds light on the benefits of stakeholder engagement and explains why a focus on technology alone is rarely a winning strategy.
In her 26 years of heading ACT Canada, the payments stakeholder association, Catherine Johnston closely observed both the politics and practicalities of payment. She is a sought after speaker and prolific writer, having written more than 250 articles and delivered 300+ speeches on the subject of payments and identity management Catherine is presently writing her next book introducing questions that must be asked and answered to improve your life, your career and your company's success.
As a bonus to the insider’s insights, the book details the development of the Canadian market from 1989 to 2016 as seen through the eyes and activities of ACT Canada. This history helps readers understand and predict the future evolution of payments.
If you work in payment for a financial institution, merchant, acquirer, processor, payment card network, regulator or company that provides payment products or services, this book is for you.
By looking at the history of payment and particularly the development of one market over the past 27 years, Catherine Johnston argues that the future of payment is predictable. As a payments insider she advises C-Suite executives that one simple change can escalate their speed to market, increase market adoption and mitigate their risks. With profits at stake she explains how institutional ego can be the biggest enemy of success.
Insights will empower readers to build a payments roadmap that avoids the land of wishful thinking and instead goes to a market where consumers and other payment stakeholders will adopt new products and services.
"Payments - dancing in the dark" sheds light on the benefits of stakeholder engagement and explains why a focus on technology alone is rarely a winning strategy.
In her 26 years of heading ACT Canada, the payments stakeholder association, Catherine Johnston closely observed both the politics and practicalities of payment. She is a sought after speaker and prolific writer, having written more than 250 articles and delivered 300+ speeches on the subject of payments and identity management Catherine is presently writing her next book introducing questions that must be asked and answered to improve your life, your career and your company's success.
As a bonus to the insider’s insights, the book details the development of the Canadian market from 1989 to 2016 as seen through the eyes and activities of ACT Canada. This history helps readers understand and predict the future evolution of payments.
If you work in payment for a financial institution, merchant, acquirer, processor, payment card network, regulator or company that provides payment products or services, this book is for you.
Kindle Edition
Published January 12, 2019
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