The Art of Business Warfare: Outmaneuvering Your Competition with Military Tactics

by David Leppanen

Business and warfare have more in common that most people think. The Art of Business Warfare applies military techniques to the business world. It outlines how businesses can use the military principles preemption, dislocation, and disruption to outmaneuver their competition. In addition, before conducting an operation, the military has four primary areas it must personnel, intelligence, operations, and logistics. Companies must also manage these four areas. While The Art of Business Warfare won't show you how to call in artillery fire on your competition, it will show you how to coordinate you business departments and improve your business operations.

132 pages, Paperback

First published December 1, 2000