Client Relationship Management: How to Turn Client Relationships into a Competitive Advantage

by David A. Po-Chedley, Eileen Klockars (Designer), Robie Grant (Editor)

This book reveals how to truly excel at meeting client needs and lock in future business, client testimonials, increased referrals and client loyalty. Insightful and full of common sense, Client Relationship Management sheds new light on managing the six elements of successful client relationship The client relationship, relationship/project initiation, planning, implementation, closeout, and application/service plan. The book delivers a wealth of advice from the “real world”; how to define solutions based on the client's history, design a plan that secures ownership from stakeholders, promote strong communication, and orchestrate project closeout to acknowledge individual and team performance.

198 pages, Paperback

First published January 1, 2001

Reviews

[Claire · Rating 1 out of 5]

Bad
Worst textbook I’ve ever read
Very bad

[Kris · Rating 4 out of 5]

Good book for beginning a client management career. Book I will recommend to employees who do not have the years of client management experience.