“I Made 250,000 Cold Calls… This is What I Learnt”

by Matthew Cowan

Over the last 16 years Matthew Cowan has lived and breathed the business development and account management space.In this e-book I have outlined some of the crucial ingredients required to run successful B2B Lead Generation programs which you can use as a guideline when planning your next campaign.

102 pages, Kindle Edition

Published December 16, 2018