Broadcasting in America: A survey of electronic media

by Sydney W. Head, Christopher H. Sterling, Lemuel B. Schofield

Retaining its original underlying goal of viewing the electronic communications media from a broad academic perspective, the seventh edition of this text presents these media both as products of contemporary social forces and as social forces in their own right. It also presents them in a wider context whose breadth encompasses many academic areas, from economics to law and from history to social science.

68 pages, Hardcover

First published January 1, 1972

Reviews

[D.L. · Rating 5 out of 5]

The text book from his course at Temple University in the early 70's.

[Alex Taft · Rating 1 out of 5]

So awful.