Formulation, Implementation and Control of Competitive Strategy with Business Week 13 week Special Card

by John A. Pearce II, Richard B. Robinson

Overview: Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout STRATEGIC MANAGEMENT, 11e. Pearce and Robinson have retained high level of academic credibility and market-leading emphasis on strategic practice with this edition. This text continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of strategic management with a practical, systematic approach. Pearce and Robinson continue to use a unique pedagogical model they created to provide logic and structure to its treatment of strategic management which in turn makes the material more easily organized by the instructor and learned by the student.

456 pages, Paperback

First published January 1, 1982

Reviews

[Tommy Powell · Rating 3 out of 5]

An excellent read for getting one's thought-juices flowing. Pearce & Robinson put forward a very comprehensive model and theories to back it up. There are also the ubiquitous case studies, which of course prove that the model is accurate.

However... for a book with a very good index, as well as a name index, where are the citations? Yes, they cite a few articles for their case studies and occasionally provide a cite for another book, there are no real footnotes and no citation index at the back of the book. For a "venerated 10th edition" textbook this omission is quite telling.

What is that old snark... "The French follow no one, and no one follows the French!"