Strategic Management - New Rules for Old Europe

by Christian Scholz (Editor / Contributor), Hanna Schramm-Klein (Contributor), Dirk Morschett (Contributor)

Lecturers and researchers at Saarland University's Europa-Institut present the latest findings and trends of their most important research topics. They discuss the present state of the art in European management, focussing on the areas of marketing & commerce, finance, human resource management & entrepreneurship, as well as European policy.

314 pages, Hardcover

First published January 1, 2006