Learn the 25 keys to find and secure the funds to start a business and keep it going including whether to go public, and if so, when. Business Financing is part of The New York Times Pocket MBA Series, a reference series easily accessible to all businesspersons, from first-level managers to the executive suite. The 12-volume series is written by Ph.D.s who teach in the finest graduate business programs in the country, and edited by business editors from The New York Times. The structure of each volume presents an unparalleled synopsis of crucial principles of specific areas of business expertise.
Short read. I haven’t checked but I presume that this book was published prior to the GFC, so it’s a bit outdated, but there’s still some helpful, tangible advice for budding entrepreneurs.
Business Financing provides a clear overview of funding options, and the structure makes it easy to understand traditional approaches to raising capital. However, the book places strong emphasis on conventional lending and interest-based financing, a strategy that doesn’t align with how I believe business should be funded or structured. Useful for understanding mainstream methods, but not personally relevant as a strategic guide.