Once the mainstay of Sci-Fi films and novels, AI has crept into the technology sector and continues to expand in 2018. The field of AI was founded at a conference in 1956, however AI has become more widely known to the public audience during the past five to ten years.
Artificial Intelligence (AI) systems are transcending at an unprecedented rate. Digital marketing experts have predicted that in the next few years, fully automated AI systems will take over all the areas of marketing. The marketing strategies of many ecommerce businesses are going to be changed immensely by AI.
When machines actually will have ability like humans, most probably it will be based on the concept of programming like the human mind. They can think, make decisions, and have perceptions and beliefs. For instance the artificial intellectual supercomputer “WATSON‟ invented by IBM. Such AI does not currently exist however it is estimated by some experts that it may be developed by 2030 or 2045. At present, machines behave like an intelligent human. Machines with such artificial intelligence have all abilities like thinking, moving, talking but are programmed to do so. In the chess game, the machine has the ability to play but it does not possess any thinking ability like humans. The machine is programmed to play chess and make smart moves to compete with other players
John MacCarthy invented the word Artificial Intelligence when he held the first academic conference on the subject in the campus of Dartmouth College in 1956. During the 1960’s the first article of AI was published under the name “Computers and Thought” and the computer mouse was invented by Doug Engelbart.
The first ever international conference about AI was held in 1969 in Washington DC. In the 1970’s a famous Scottish robot called Freddy was built, could spot and compile models with eye technology.
Gartner predicts that 85% of interactions between customers and retailers will happen “without interacting with a human” by 2020. This book tries to explain how can online retailers adapt to consumer-driven demand for more automation, and how will it be beneficial?
Saudi Arabia became the first country to grant citizenship to a being of Artificial Intelligence, and the robot, named Sophia, made headlines with her citizenship. Google’s facial tagging technology was logging black people as gorillas, and (debunked) rumours circulated that Facebook had pulled its chatbots, which had learnt to lie, because they had gotten too clever.
But AI’s real successes have been fewer sensationalists in the public eye, and we’re beginning to see how AI can be incorporated into e-commerce, both to enhance consumer experience and to attract users into accessing your platform, increasing conversion rates.
Purpose of this book is to simply the AI jargon and let common man understand how AI could be extremely useful in e-Commerce like it is getting popularly used in many other areas for higher efficiency and growth.
High technology is complicated for non technical people. If it is explained such that common man understands properly the fundamental principle behind it, nothing better than that.