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Optimizing Outbound Calling: The Strategic Use of Predictive Dialers

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The content of the book is organized in such a way as to assist the reader in understanding the complete end-to-end process of automated outbound call dialing. Specifically, the reader will find the following steps described in a) preparing a needs assessment, b) selecting and contracting a predictive dialer supplier, c) implementing a predictive dialer solution, d) applying change management principles to ensure "buy-in" by existing agents, d) handling and using dialer reports, and finally, e) benchmarking dialer improvements to ensure attaining the anticipated ROI.

163 pages, Paperback

Published November 1, 2002

About the author

Jon Anton

30 books

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