Salon Dialogue for Successful Results

by Lee Hoffman

An invaluable reference that helps salon employees know what to say to clients in every salon situation. Geared toward increasing sales, developing customer loyalty, and working with difficult clients, the book is especially valuable as a tool to teach new stylists how to communicate verbally with clients. Customized scripts that can be used to inform clients of special events or sales are included: how to communicate with clients faster and improve client dialogue; how to respond to clients, invoking a higher level of trust between client and stylist; conversations that can drive sales, build positive relations, and resolve conflicts; and the quickest way to develop rapport wih new/perspective clients.

208 pages, Paperback

First published July 22, 1997