Think Sold! Creating Home Sales in Any Market is practical, how-to guide for developing the self-awareness, knowledge, and skills needed to succeed in the competitive field of new home sales. This book teaches readers how to approach sales, and life, froma position of optimism that will create successful outcomes, set personal and professional goals using tools the book provides, and communicate effectively with various types of buyers and how to adjust communication strategies to increase rapport and alignment with buyers' motives. This book covers everything from the home buying process and new home financing to strategies for making better sales presentation and sizing up the competition. Tammy Lynch explains how to overcome customers' concerns and provides specific examples of how to explain the benefits of new home features in customer-friendly language. Think Sold! includes tools to help new home slaes professionals practice and polish their presentations and demonstrations.