Public Relations: The Profession and the Practice

by Craig E. Aronoff

Book by Baskin, Otis W.

501 pages, Hardcover

First published January 1, 1988

About the author

Co-founder and principal of The Family Business Consulting Group, Inc., Craig Aronoff is a leading consultant, speaker, writer, and educator in the family business field. Aronoff grew up in a family business. He received his bachelor's degree from Northwestern University, his Masters from the University of Pennsylvania, and his Doctorate from the University of Texas at Austin. The parents of three grown children, grandparents of three grandchildren, Craig and his wife Jane live in Marietta, Georgia.

From the author's website.

Reviews

[Pandu · Rating 4 out of 5]

my first touch to PR world