The Age of Netflix: Critical Essays on Streaming Media, Digital Delivery and Instant Access

by Cory Barker (Editor), Myc Wiatrowski (Editor)

 In 2016, Netflix—with an already enormous footprint in the United States—expanded its online streaming video service to 130 new countries, adding more than 12 million subscribers in nine months and bringing its total to 87 million. The effectiveness of Netflix’s content management lies in its ability to appeal to a vastly disparate global viewership without a unified cache of content. Instead, the company invests in buying or developing myriad programming and uses sophisticated algorithms to “narrowcast” to micro-targeted audience groups.
In this collection of new essays, contributors explore how Netflix has become a cultural institution and transformed the way we consume popular media.

257 pages, Kindle Edition

Published September 12, 2017

Reviews

[Ietrio · Rating 1 out of 5]

We started at "Stone Age" which was a few millions of years and we have reached a time when "age" might mean months, years at best. And the texts are as dishonest as title. Academic paper pushers doing what they have trained: do anything to climb the academic ladder in order to reach the highest government pension plan.